Last Updated: August 25, 2026
Gold & Jewelry Buyers (“Gold & Jewelry Buyers,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit https://gnjbuyers.com/ (the “Website”), contact us, request an evaluation or appointment, submit information about an item, or otherwise interact with our services.
By using the Website or providing personal information to us, you acknowledge the practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Website or submit personal information through it.
The personal information we collect depends on how you interact with us and may include the following:
Contact information, such as your name, email address, telephone number, and mailing address.
Item and evaluation information, such as descriptions, photographs, estimated values, ownership details, and other information about jewelry, gold, silver, coins, watches, precious metals, gemstones, or other items you may wish to sell or have evaluated.
Appointment and inquiry information, including your preferred appointment time, questions, messages, and any other information submitted through a form, email, telephone call, or other communication.
Transaction information, such as records relating to an evaluation, offer, purchase, payment, or other transaction with us.
Identity and compliance information, such as information from a government-issued identification document or other records that may be required to verify your identity, age, ownership, or eligibility to complete a transaction under applicable law.
Communication preferences, including whether you have agreed to receive promotional emails or text messages from us.
Other information you voluntarily provide when communicating or doing business with us.
Please do not submit sensitive personal information through a general Website contact form unless we specifically request it and provide an appropriate method for doing so.
When you visit the Website, we and our service providers may automatically collect certain information, including:
Internet Protocol address
Browser type and version
Device type and operating system
Device identifiers
Pages viewed and links selected
Dates and times of visits
Referring and exit pages
General or approximate location derived from an IP address
Information collected through cookies, pixels, tags, scripts, and similar technologies
We may receive information from service providers, analytics providers, advertising partners, social media platforms, publicly available sources, referrals, or other parties, subject to their privacy practices and applicable law.
We may use personal information to:
Respond to questions, inquiries, and requests
Schedule, confirm, and manage appointments or evaluations
Review information about items you may wish to sell
Communicate offers and provide requested services
Verify identity, age, ownership, and eligibility to complete a transaction
Process and maintain records of purchases, payments, and other transactions
Comply with recordkeeping, reporting, fraud-prevention, anti-money-laundering, secondhand-dealer, law-enforcement, and other legal obligations that may apply to our business
Operate, maintain, secure, and improve the Website and our services
Understand Website traffic, usage, and performance
Personalize content and improve the user experience
Send administrative communications, such as appointment confirmations, service updates, and changes to our policies
Send marketing communications when permitted by law and consistent with your preferences
Detect, investigate, and prevent fraud, misuse, security incidents, and other unlawful activity
Establish, exercise, or defend legal claims
Enforce our agreements and policies
Complete a business transaction, such as a merger, acquisition, financing, reorganization, or sale of assets
Fulfill any other purpose disclosed when information is collected or with your consent
We may use cookies and similar technologies to operate the Website, remember preferences, understand how visitors use the Website, measure performance, and support advertising or marketing activities.
These technologies may include:
Essential cookies, which are necessary for the Website to function properly
Analytics cookies, which help us understand Website traffic and usage
Functional cookies, which remember preferences and improve Website features
Advertising cookies, which may be used to measure campaigns or present advertising based on interests, where permitted
You can control certain cookies through your browser settings or, if available, through the Website’s cookie preference tool. Blocking some cookies may affect the functionality of the Website.
Some browsers or extensions allow you to send a Global Privacy Control (GPC) signal. Where required by applicable law and technically supported, we will treat a recognized GPC signal as a request to opt out of the sale or sharing of personal information associated with that browser or device.
We may disclose personal information to the following categories of recipients:
Service providers and contractors that support Website hosting, information technology, cybersecurity, communications, appointment scheduling, analytics, marketing, payment processing, document storage, and other business operations
Professional advisers, such as attorneys, accountants, auditors, insurers, and consultants
Government agencies, regulators, courts, and law-enforcement authorities when required by law or when we reasonably believe disclosure is necessary to protect rights, prevent fraud, investigate unlawful activity, or respond to a lawful request
Parties to a business transaction, including actual or prospective buyers, investors, lenders, advisers, or other parties involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of some or all of our business or assets
Advertising and analytics partners, which may collect information through cookies or similar technologies, subject to applicable law and your privacy choices
Other parties at your direction or with your consent
We do not sell personal information for money. However, certain uses of advertising or analytics technologies may be considered a “sale,” “sharing,” or use for targeted advertising under some state privacy laws. Where applicable, you may opt out by emailing info@gnjbuyers.com, using an available cookie preference tool, or enabling a recognized GPC signal.
We do not knowingly sell or share the personal information of individuals under 16 years of age.
You may unsubscribe from promotional emails by selecting the unsubscribe link included in an email. Even if you opt out of marketing communications, we may still send non-promotional messages relating to your inquiries, appointments, transactions, or our ongoing business relationship.
If you separately agree to receive text messages, message and data rates may apply. Message frequency may vary. You may opt out of promotional text messages by replying STOP. Reply HELP for assistance. Consent to receive marketing text messages is not a condition of purchasing or using our services.
We do not share mobile opt-in data or text-message consent with third parties for their own marketing purposes. We may disclose this information to service providers that help us deliver messages, but only as necessary to provide those services.
We retain personal information for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, including providing services, maintaining transaction and business records, meeting legal and regulatory requirements, resolving disputes, preventing fraud, and enforcing agreements.
Retention periods vary depending on the nature of the information, the purpose for which it was collected, legal requirements, and operational needs. When personal information is no longer required, we may delete, anonymize, or securely dispose of it, subject to applicable law.
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. However, no website, electronic transmission, storage system, or security measure is completely secure. We cannot guarantee the absolute security of personal information.
Depending on where you live and subject to applicable law, you may have the right to:
Confirm whether we process your personal information
Request access to or a copy of your personal information
Request correction of inaccurate personal information
Request deletion of personal information
Request a portable copy of certain personal information
Opt out of the sale or sharing of personal information
Opt out of targeted advertising
Opt out of certain profiling that produces legal or similarly significant effects
Limit certain uses or disclosures of sensitive personal information
Withdraw consent when processing is based on consent
Appeal a decision we make regarding a privacy request
Receive equal service and not be discriminated against for exercising a privacy right
These rights are not absolute. We may deny or limit a request when permitted by law, including when information must be retained to complete a transaction, comply with a legal obligation, prevent fraud, protect security, or establish or defend legal claims.
To submit a privacy request, email info@gnjbuyers.com. Please include enough information for us to understand and respond to your request. We may need to verify your identity before completing it. We will use information submitted for verification only to evaluate and respond to the request.
Where permitted by law, an authorised agent may submit a request on your behalf. We may require proof that the agent is authorised to act for you and may ask you to verify your identity directly with us.
If we deny your request and the law gives you a right to appeal, you may appeal by emailing info@gnjbuyers.com and writing “Privacy Appeal” in the subject line.
If the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, the “CCPA”), applies to us and your personal information, California residents may have the rights described in Section 8, including the right to know, access, correct, or delete personal information and to opt out of its sale or sharing. California residents also have the right not to receive discriminatory treatment for exercising applicable privacy rights.
During the preceding 12 months, we may have collected the following categories of personal information described under California law:
Identifiers, such as names, postal addresses, email addresses, telephone numbers, IP addresses, and government-issued identification information
Personal information described in California Civil Code Section 1798.80, such as signatures, identification information, and transaction or payment-related information
Commercial information, such as records of services, evaluations, offers, purchases, payments, and other transactions
Internet or other electronic network activity, such as browsing activity, Website interactions, and cookie or device data
Geolocation information, such as approximate location derived from an IP address
Audio, electronic, visual, or similar information, such as item photographs, messages, or other content you provide
Inferences drawn from other information, such as service interests or communication preferences
Sensitive personal information, such as government-issued identification details, when required to verify identity or comply with law
We collect these categories from the sources described in Section 1, use them for the purposes described in Section 2, and may disclose them to the recipients described in Section 4. We may disclose these categories for business purposes to service providers and contractors. We do not use or disclose sensitive personal information for purposes that require a right to limit under the CCPA unless we provide notice and the required choice.
We do not sell personal information for monetary consideration. If our use of advertising or analytics technologies constitutes selling or sharing under the CCPA, California residents may opt out as described in Sections 3, 4, and 8.
California’s “Shine the Light” law may allow California residents to request certain information about disclosures of personal information to third parties for their direct marketing purposes. To make a request, email info@gnjbuyers.com.
The Website is not directed to children under 13 years of age, and we do not knowingly collect personal information online from children under 13. If you believe a child has provided personal information to us, email info@gnjbuyers.com so we can review and, when appropriate, delete the information.
The Website may contain links to third-party websites, social media platforms, maps, payment services, or other online services. We do not control and are not responsible for the privacy, security, or content of those services. We encourage you to review their privacy policies before providing personal information.
Gold & Jewelry Buyers is based in the United States. If you access the Website from another country, your personal information may be transferred to, stored in, and processed in the United States or other jurisdictions where we or our service providers operate. Data protection laws in those jurisdictions may differ from those in your country.
We may update this Privacy Policy periodically to reflect changes in our practices, technology, services, or legal obligations. When we make changes, we will post the updated version on this page and revise the “Last Updated” date. Material changes may also be communicated through another appropriate method when required by law.
If you have questions about this Privacy Policy or wish to exercise a privacy right, contact us at:
Gold & Jewelry Buyers
Website: https://gnjbuyers.com/
Email: info@gnjbuyers.com
